A spec commercial for M&M's® candy. But one like nothing M&M's® had ever made before.
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In their very first project for Cambridge Place Media, David and Tom sought to accomplish three things: one, craft a video that would draw on the creative abilities of their talented friends; two, make it fun and evocative, a perfect fit for the product it marketed; and three, use the video to launch an interactive marketing event that would energize and engage people well beyond the bounds of the traditional 30-second ad spot — in this case, with the literal launch of hundreds of red balloons each carrying packages of M&M's® and ready to drop them to surprised and excited individuals across Cambridge, MA.
Louis' Pizzeria
Louis'
A neighborhood institution, Louis' is a local favorite amongst university students in Buckingham, UK. The chefs all come from a gourmet background, and every now and then the restaurant offers a one-night gourmet evening to highlight the chefs' talents. But don't let their pedigree fool you -- the chefs can still clown around.
To bring in more customers on their most off-peak night, David and Tom proposed a promotion: A free pizza slice to those wearing a costume. This video highlights the promotion as well as the restaurant's goofy side.